Rollin’ Insurance
Rollin’ is Australia’s leading digital-only car insurance company. Their tone of voice is fun and youthful, and leans heavily into pop culture for both references and style. This project enabled us to create a fun suite of characters related to all things car-related. We’ve now created over 20 unique characters for the brand which live on their websites, EDMs, and hide away in their PDS documents.
Rollin’ Insurance
Rollin’ is Australia’s leading digital-only car insurance company. Their tone of voice is fun and youthful, and leans heavily into pop culture for both references and style. This project enabled us to create a fun suite of characters related to all things car-related. We’ve now created over 20 unique characters for the brand which live on their websites, EDMs, and hide away in their PDS documents.
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